Luxury Face Makeup
Luxury face makeup that works as hard as your skincare. Every BY TERRY face product, from foundation to setting powder, is formulated with the same hyaluronic acid and skincare grade actives found in our dedicated skincare range, so coverage never comes at the cost of skin health.
Founded by Terry de Gunzburg, the makeup artist behind YSL's iconic Touche Eclat, BY TERRY has spent over 25 years perfecting the idea that makeup should feel like a treatment, not a mask.
Which BY TERRY face product is right for you?
Whether you're looking for full coverage, a sheer skin tint, or a finishing touch, there's a BY TERRY formula built around it.
Foundation: For buildable, skin perfecting coverage with long wear comfort. Shop Foundation
Concealer: Targeted coverage for dark circles, blemishes and uneven tone, including our cult Hyaluronic Serum Concealer. Shop Concealer
Primer: A hydrating base that smooths texture and helps makeup last, with our 8X Hyaluronic Acid technology. Shop Primer
Setting Powder: Locks makeup in place without drying out the skin, including the Hyaluronic Hydra-Powder, infused with hyaluronic acid to control shine while keeping skin plump. Shop Setting Powder
Bronzer and Blush: Warmth and colour with a skincare-infused, second skin finish. Shop Bronzer and Blush
Building a complete face routine
A simple order to follow for a flawless, long-lasting base:
- Prime. Start with a hydrating primer to smooth texture and create a base that makeup will grip onto.
- Foundation or CC cream. Choose full coverage with Foundation, or a lighter, colour correcting finish with CC Cream.
- Conceal. Target dark circles, blemishes or redness with concealer, blending with a damp sponge or brush.
- Set. Lock everything in place with a hyaluronic acid infused setting powder, focusing on the T-zone.
- Bronze and blush. Add warmth and dimension with bronzer and blush for a natural, lit from within finish.
- Highlight. Finish with a touch of highlighter on the high points of the face.
Start with your Skin
Great makeup starts with healthy skin underneath. Explore BY TERRY's skincare range, built around the same hyaluronic acid technology used across our face makeup, for a complexion that looks good with or without product.
FAQs
A Hyaluronic Skin Tint is a lightweight, breathable skincare-makeup hybrid that offers sheer, buildable coverage with a luminous, "second-skin" finish.
Formulated with 90% natural-origin ingredients, it acts as a long-wearing treatment that actively improves skin quality over time rather than just masking imperfections.
Key Benefits:
- Hydration: Powered by an 8-HA (Hyaluronic Acid) complex to plump and lock in moisture.
- Anti-Aging: Infused with an exosome complex and retinol-like peptides to visibly firm and smooth the skin.
- Brightening & Barrier Support: Enriched with niacinamide to even out skin tone and strengthen the skin barrier.
For a flawless, long-lasting finish, apply your makeup in this order:
- Primer (to prep)
- Foundation or CC Cream (to even out)
- Concealer (to correct)
- Setting Powder (to lock)
- Bronzer, Blush & Highlighter (to define)
Yes. Hyaluronic acid helps the skin retain moisture, preventing foundation from drying out or settling into fine lines. That is exactly why BY TERRY infuses this powerhouse ingredient into its complexion products for a fresh, flawless, all-day finish.